Category Archives: Market Analysis

Market Analysis

Investing in China’s Media Market

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With the news that Rupert Murdoch’s News Corp. is selling its stakes in Chinese TV stations, the focus of attention for investing in China’s massive media market again concentrates on the joint venture as the only permissible route into the market. With a total readership of 1.4 billion, the stakes are high in China in terms of potential advertising revenues, yet the Chinese government is wary of letting foreign investors gain too much of an upper hand in terms of content. That conflict will always be won by the state, which has long erected barriers to foreign investment in the media industry.

In terms of domestic TV, foreign owned channels have only been permitted in Guangdong Province, and even there, players such as News Corp., Viacom and Time Warner have been restricted to market access – News Corp.’s revenues from China in total averaged about US$50 million per annum, against global revenues of US$32 billion – rather small return for such a major investor. Despite News Corp. wooing Beijing through political savvy (Murdoch infamously took the BBC off the China footprint after complaints from Beijing over content, and even married a Chinese national) such “patriotic” stances didn’t ultimately provide the business with the expected returns. Indeed, News Corp. return from China has been 1 percent of their total revenues, a damaging figure when compared to the senior executive time and effort spent on developing the China market, while their TV ratings in Guangdong only amounted to a 4 percent share.

To read the rest of this article, by Chris Devonshire-Ellis, visit the China news site, China-Briefing.com.

Market Analysis

Market Fluctuations- Business For Sale Australia

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Everybody in Business Market is aware that certainly 2009 was not a good year to sell for most owners who wanted to exit their businesses. In fact, closed business-for-sale transactions in the United States declined by 28 percent in 2009, as per a recent report.

The good news, is that 2010 shows strong potential for being a much better year for the business-for-sale market. Indeed, the latter part of 2009 demonstrated clear signs of recovery that began mid-year. There are two driving forces behind the improving market. First is an increased demand for small businesses due to high unemployment rates, with unemployed individuals opting to give entrepreneurship a try rather than seeking a return to a traditional corporate job. Second is the return of capital to the market, which gives potential buyers the ability to finance the purchase of a small business.

Additionally, businesses that require smaller levels of capital investment, including select service businesses and Restaurants for sale in Australia, are helping to lead the evolving recovery in the business-for-sale marketplace. Business owners and buyersin these two sectors are seeing an opportunity to transact that wasn’t there six months ago. What the Future Holds:-Overall, 2010 is shaping up to be a much more productive year for small business transactions and we can anticipate slow but consistent recovery throughout the year.

Throughout the recession, small-business owners have focused on running their businesses and staying a float. Exit planning and considering the worth of their business were of little concern and the number of businesses for sale declined significantly. As the economy continues to improve the owners are finding a good market with desirable prices to sell their business. Remember, preparing your business for sale takes time and a listed business will typically take five to twelve months to sell. If you want to sell within the next two years, you need to start the process now.

Market Analysis

How To Choose The Right Forex Trading Software

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Earning a good profit on the forex trading market can be easy if you have a good trading sense and sound knowledge of how the market works. Since the forex market is dynamic and constantly changing. Therefore, having the right forex trading software is of utmost importance.There are several forex trading software available and each of them have their sets of features as well as available for all Forex traders to purchase. Which one works well for you depends on what you require out of it and how you use all the features. Here are some things you need to look for when choosing the right forex trading software.

For starters you will need a forex trading software that will easily mould itself to the flow of the market. The forex market is constantly changing and in order to make a profit, your software will have to be able to keep up. The next thing you have to look into is whether you want a software that is desktop based or one that is based on web programs. In either case you will have to look into the security features that are provided along with it. If you are unsure of which way to go, then as a thumb rule that web based software have a higher security rate than desktop based ones. This is largely due to the viruses a desktop is prone to. Another great advantage to web based forex trading software is that it automatically provides back up of all the necessary information you may need. All this is done with the latest of encryption features.

Another important aspect you need to look into when choosing a forex trading software is its accessibility. An Internet based one is something that you will have access to round the clock and anywhere you go. As a user of forex trading software it is up to you to familiarize yourself with the software and make the most of it. Only then will a steady stream of profit be available. While the software will do all the work for you, it is up to you to improve your knowledge on the matter to make the most use of it.

Market Analysis

The Accuracy of Keyword Research Tools Available in The Market

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There are many factors affecting the success of any internet marketing campaign. Keyword research is one the most important tasks for any internet marketing campaign to be successful, therefore a lot of care is to be taken while performing it. Keyword research is done based on some factors like targeted market whether local or international, nature of the business or services and many more.

There are many keyword research tools available in the market but it’s difficult to identify the accuracy of those tools but the only way to judge it is with personal experience. When we use a keyword tool and work on the basis of research done with that tool and are unable to find the reasonable results even after being at the top of the search engine ranking pages at that point we realize what difference does a inaccurate keyword research toll makes. Like for e.g. the local monthly traffic shown for a keyword like “web design” could be shown 50,000 but in reality when you are at the top-spot of that particular keyword you are unable to find more than 5,000 inquiries. This is the kind of a problem which could fail any internet marketing campaign whether Pay-Per-Click or Search Engine Optimization.

There is a Google Keyword Tool available for free which is being used by maximum no of people and it would be surprising to know but it gives unrealistic figures. Then there is Market Samurai which has a demo version which can be used for free and has a paid version which adds up with some other features which are irrelevant. Market Samurai is again powered by or showing results on the basis of Google Keyword tool. Then there are “keywordspy”, “wordstream” and “ispionage” which are reasonably effective. Then there are most suitable keyword tools like “wordtracker” and “keyworddiscovery”. WordTracker is one of the best tools available in the market it has very deep research into keywords which gives quite accurate and reasonable results to its customers. WordTracker is a paid service and costs somewhere around $59 a month, the only drawback that can be found is it only shows results only for United Kingdom and United States of America.

The best solution for proper keyword research would be to either use “wordtracker” or “keyworddiscovery” as both of these give relevant results and contribute in the success of internet marketing campaigns. They have much more accuracy as compared to the other keyword research tools available in the market. If the searches are not based on UK or USA then keyword discovery tool would be much more preferable so its upto an individual whether to pay money and get accurate search results or to do it without money and depend or plan the whole campaign on something that might not actually happen after putting all the effort into a campaign. So, one should make sure before starting to work on a campaign that the keyword research has been done from a reliable site as keyword research holds a great value in the world of Search Engine Marketing.

Market Analysis

Stock Market Wisdom-Learning to Trade Like the Legends, Part 4

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Confidence is a characteristic the very best traders and investors seem to have in abundance. They totally believe in their ability to achieve superior trading results in the long run. The reason for this confidence centers around their trading method, and ability to implement proper trading psychology. Top traders know the odds are in their favor on each and every trade they make. In their mind, there is no question, superior results are going to happen, whether in the stock market, or any other trading venue.

Hope is generally a positive emotion which, at least sometimes, helps sooth our very soul. After all, we all hope the future is going to be a good one. The worlds best traders know, that in their business, hope is not a good thing at all. As an example, when the market goes against you, the best action you can take, is to exit the position with only a small loss. Many traders will hang on to a losing position, in the hope, it will reverse, and go back in their direction. Sometimes the market does not reverse, and their trading account takes a major loss. Top traders and investors keep “hope”, and other emotions out of their trading equation.

Flexibility is the mark of a great trader. Traders who are very narrow in their approach, and totally cemented in their ways can sometimes get into big trouble. The reason is that markets are dynamic. Sometimes, what works in one period, might not work in another. A savvy trader will make the necessary changes for superior results. The best traders and investors have the ability to adapt to changing conditions in the market. Sometimes one minor alteration in their method can make all the difference in the world. This includes the stock market, and the commodities market.

The most successful traders and investors concentrate on the trading process, and not the results. The process should be the main area of focus. It is the process that ultimately produces your results. With a sound process, the results will simply take care of themselves.