Tag Archives: Products

Market Analysis

Office Products Market Research

The office products market is a very extensive sector composed of specialised niche market segments like paper and stationery, filing products, computer accessories, business machines and general office products. It has also grown through the years by expanding into the non-niche market segments particularly in printing and copying services, office furniture, office appliances and the arts and crafts sector.

In Australia, it is a very lucrative industry as it accounts about A$11.8 billion in revenue as of June 2008, including $A7.5 billion in its core office products market. However, the office products market is on a 2.9% decline in 2009 and expected to decline by 6% by the end of the calendar year. Overall, the global financial crisis has adversely affected the industry’s business situation including niche market segments as well. Market researchers agree that the current business landscape is different as compared with other sectors and so different strategies are required for the office products industry to operate successfully. Despite the discouraging economic indicators, industry officials are still optimistic and hopeful that they can weather the economic crunch.

The office products market has evolved and now venturing into other sectors particularly in the printing industry. By following the printing industry trends, the industry has collaborated with print providers and commercial retailers to answer the growing need for outsourced and in-house printing. In this collaborative set-up, both parties are ensuring constant income flow and realise their business goals.

Many businesses in the office products market have recently expanded into related market segments like copy centres, which facilitate the creation and printing of business collateral such as business cards and stationery, plus printing and binding of high-quality, high-volume business and engineering documents. As a result, some businesses can compensate their losses on non-peak months. On the other hand, the so-called “Back to School” sales and associated promotions generate needed boost to the businesses. In Australia, the office products market usually held their advertising and marketing campaigns in January.

Market researchers contend that well-run businesses will capitalise on the difficult market conditions by acquiring weak competitors while some will react to market conditions by increasing their market activity, reducing costs, and purging the number of brands. In this way, bigger companies get stronger as they acquire new market and customers.

With this challenging situation brought about by competitive marketing environment and growing operations costs, market research has become a critical component in the success of the office products market. It is interesting to point out that businesses who want to be ahead of the competition by knowing crucial information particularly on market behaviour and new printing industry trends have contracted professional market research firms to help them determine important market indicators like market trends, consumer satisfaction, market growth, brand analysis, and market forecasts and predictions.

No wonder knowing these important market indicators play a crucial role in how businesses in the office products industry do their business. Market research is an important ingredient to business success in this highly volatile market environment

Market Analysis

Gucci Plans to Take the Share of China Luxury Products Consumer Market

“If everything goes well, the China’s Luxury Products Consumer Market will be the main market in the world.” Patriziodi Marco, SEO of Gucci said.

In the “Global luxury market report” released by Bain & Co in the end of 2009, it was reported that the total amount of luxury products consuming in China Home increased by 12%, reached to 9.6 Billion US Dollars. And Chinese people bought the luxury products overseas for about 11.6 billion US dollars.

China, overpasses the USA, becomes the second biggest country of Luxu Items Consuming, with the first one is Japan.

From the 2nd half year of 2008, many world-know brand named products met “Waterloo”, and Gucci seemed to take it earlier. And that is why Gucci is so eager for the blossom in China’s market. They so far own 35 outlets in China, covering 26 cities; and they plan to open another twenty stores in the next 3 years.

However, the big investment into the decoration of the grand stores adds more financial burden to Gucci. And they are now planning to take some stores which are not so costly, to make sure they could make money soon when they are ready to the market.

Patriziodi Marco said that, the Gucci Items now pay more attention to the better grade of matching of different products, and they much focus on the special design and crafts for the mid-and-high prices. Some examples improved this much, they are the classic collection from Gucci, such as New Jackie, Icon Bit Bags, New Bamboo Gucci Bags, and Diamante luggage series. They just enjoy a good market for these products can be afforded by more and more mid-class people.

In the marketing and sales, Gucci emphasizes the luxury tradition and fashion, the unique soul in Gucci brand. They start to show people the brilliant craft process directly; become one of the sponsors for the Equestrians; release the GuccilifestyleApp for I Phone; and set up outlets for Icon Sneakers.

All the Gucci did is to get itself ready to take bigger share of China Luxury Products Consumer Market.

General Forex

Capital Protected Forex Products How Safe Are They

An increasing number of investors looking to play the highly volatile forex market are choosing to invest in capital protected schemes, which at least protect the original capital invested. With the forex market see-sawing in wild swings, making money is becoming more and more difficult. There are also groups of investors such as pension funds, life insurance companies and pensioners who can ill-afford to bear capital losses but still wish to have some kind of exposure to risky assets in commodities, forex, and stock indices.

That is why an increasing number of forex investment firms, forex hedge funds or even forex startups are offering capital protected products to attract investors. Here is how the scheme works.

The bulk of the money raised from investors, about 92-95% is placed in zero coupon bonds, with the objective that at the end of the period, the total will amount to at least 100 or equal to the original sum invested.

The remaining 5-8% is then invested in purchasing options so that in the event that the underlying asset appreciates or depreciates in line with the investment objective of the fund, the investors will receive the percentage gain of that particular market moving in their direction. In such a positive return, the investor will get the proceeds of the maturing bonds, 100, plus the positive return earned on the profit generated on the options.

If on the other hand, the market goes against the underlying investment, the options expire worthless and there is no additional loss on the investment. This means the investors get back their money as the maturing bonds expire.

The main risk is for the bond issuer defaulting. As with all capital protected schemes, the issuer does not take responsibility if the company whose bonds have been purchased goes bust. The risk is always with the investor.

For this reason, investors are strongly recommended to diversify their investments and select a variety of investments, so that even if the underlying bonds in a capital protected scheme default, the rest of their investments will be safe.

Unfortunately, the investor cannot instruct his forex broker or forex fund manager to apply stop loss protection since the capital protected products are tailor made for specific periods and will benefit if the underlying asset moves in the direction stated when the original investment is made.

Market Analysis

Must Consider Yiwu Wholesale Market if Thinking About Exporting Products From China

Every people have its own goals in life to achieve. Each and every human being has its own expectation from life either in terms of success or in terms of power. Some of the people may be get bored by job and wanted to start their own business and some of them still doing the job because of lack of money to invest in new business. We all get good opportunities some time to achieve all the things that we need in our lives and sometimes just because of one mistake, we lost that opportunities. Here I am talking about the opportunities that we can create on our own. Everyone does not get success even after fetching that turning point or opportunities. Here we are talking about the some of the business or products in which you require investing less and to which can get you quick success. In following paragraph I want to explain the different types of opportunities that you can choose to start your own business

Online business or home business is the big business niche that already filled with so many people. All these people who have already jumped in to this business will give you competition as a beginner and it is hard to get success in quick time. In online business there are so many frauds out there with one page website and good written content so first you need to have perfect source to start this business and good technique and network to get success. Affiliate marketing is another business that you can give a try in which you get certain amount of percentage of commission on each sale of products. This is the program that I really trust because no one going to give you money without selling or without giving profit to them. So if you really want to sell the products then why just get full profit on each of your products instead of getting just commission. Here I am talking about buying products at wholesale and selling at retail price which gives you full benefits just like manufacturer.

The products from china are being very popular nowadays. China is becoming a global hub of export. The government has motivated the people and made rules which give benefits and encourage to new business and factories of appropriate products. Each day they are improving the quality of the products being exported and the giving more focus on customer satisfaction. There are large ranges of products available from which you can choose to start your own business. You should be very careful selecting the products because different people have different opinion on their minds about the products exported from china. Among all the products I am talking about the few products and the sources from where you can get these products.

There are different types of products are there from electronic equipment to house hold verities and different kinds of accessories for men and women. I recommend you to buy a products which can get you best return on investment and on products which require less maintenance. The products like watches , fire places , doors, toys , jewelers , stationary products and products related to fashion require less investment and gives big margin. If you are looking for a perfect source from china, just one name of city comes in my mind which is Yiwu. Yiwu is the one of the largest wholesaler city in china. Yiwu wholesale market is very popular for the art and stationary products. The products that you will get are unique the way of design and structure. If you would buy products from yiwu market then you will have different message to all your customers with uniqueness of all these products. Every year they organized the yiwu fair from which you can get plenty of products at best rate. So if you really thinking about starting your own business then buy products from yiwu .

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Market Analysis

Current Statistics of Yiwu Wholesale Market And The Products

Managing your own wholesale business of different products and selling it to end customers is really tough job. Especially when it comes to storing so many products in large quantity then you have to keep your profit less and have to think about customer’s benefits and satisfaction. You must know the right place and resource to buy certain products where you can get good profit so you can sell it at lower margin to your customers. In this kind of business, you have to invest your money at right place to because of large products quantity and it is not possible to sell those products that you have bought at same time you want. So you have to maintain the ratio of buying and selling by keep in mind the success of the business

Due to globalization between different countries, there is an introduction of different wholesale market in the world. These different places have monopoly in certain products. So if you are dealing with the stuff which is famous in these places then importing from these places is not bad idea to make your business successful. So you have to be very selective in choosing certain products which you can afford to import and which can achieve your objective of selling of those products in your local audience. Some common things like stationary and handicraft, household stuff, handicraft cloths, electronic garments accessories and toys are major niche that you can consider and which has large interested audience.

So, these are the product that you are dealing with then you must find a place from where you can import all these products at good rate. As we all know china has earned good name in world’s famous wholesale market. If we talk especially about the things that I have explained in above paragraph then Yiwu market is one of those places from where you can get all at one place with most affordable price. Yiwu is the one of the largest wholesaler city in china with great historical culture and modern business value. Let’s discuss about the current market statistics of Yiwu market in next paragraph.

If we talk about the demographical area about the Yiwu market, 2,40 000 square meters of area has been covered by this place and with more than 60 000 stalls of different products. It is located in east of the city and it is nearby all the places like airport, hotels tourist places which makes it special and became the attraction of business people and foreign investors. The place consists of 2000 daily visits of different business people. Total 2,00,000 of various types of products are available in the market which covers 40 different industries. Export ratio of this place growing every year with new foreign investors and agencies and it considered as biggest wholesale place in the china. There is a total 30, 000 factories of wholesaler of china and all over the world present in the city.

Due to this exporting of products, service industry of the city is booming and has big impact on overall economy along with the manufacturing units. Among all service trading services industry and hotel industry are two main fields with higher consumption rate. Some of the professional companies out there which helps in trading services and business companion to foreign investors and tourists. Due to this trading from Yiwu market has become easier and fast. So as I have said before, if you are dealing with the stuff or want to deal with the products that I have explained previously Yiwu market is the ultimate place for you where you can get all places.